What We Do

What We Do

We have been established as the strategic lead for sport and physical activity across Herefordshire and Worcestershire. We are a vibrant, independent charity committed to improving the lives of people in Herefordshire & Worcestershire through the power of physical activity and sport.

We pride ourselves on being part of a national network of 43 Active Partnerships, we have a strong understanding of the needs and issues in our area, with a focus being on inactive people and under-represented groups. We work with partners to recognise the value and importance of physical activity, embedding it as a fundamental component within their operations, and create the conditions for an active nation using the power of sport and physical activity to transform lives.

Part of our role is to understand, interpret and localise the national sports strategy (Uniting the Movement) though our primary role, as set out and funded by Sport England.

Our purpose

Create a healthier Herefordshire & Worcestershire by harnessing the power of physical activity, focussing on those populations that are the least engaged and would most benefit from regular opportunities.

We have developed 5 strategic objectives where we are confident we can have the greatest impact.

Our Values

Energy - We are a vibrant organisation that makes sport and physical activity happen, with a hardworking and enthusiastic approach.

Quality - We are dedicated to delivering to high standards and are motivated to achieve the best results with the greatest impact.

Teamwork - We work with integrity and in unity, complementing one another to establish and realise shared goals.

Respect - We consider, understand and value other's opinions and circumstances.

Inclusive - We are committed to transparency and equality. We champion diversity.

This will all be underpinned by strong leadership, good governance and the highest safeguarding and equality standards.